FARM Rio and Rip Curl Unite for Vibrant Surf Culture Collection

## FARM Rio and Rip Curl's Second Collaboration Brings Together Brazilian Maximalism and Australian Surf Heritage FARM Rio and Rip Curl have announced their second collaboration, a vibrant collection that combines Brazilian maximalism with Australian surf heritage. The partnership brings together the technical expertise of Rip Curl with FARM Rio's signature print-heavy aesthetic, resulting in a range of performance surfwear, swimwear, clothing, and accessories designed to seamlessly transition from the waves to the beach. The new collection features bold botanical motifs, cobalt blue hues, and playful color clashes throughout. The brands' shared appreciation for the natural world is reflected in the collection's design, which blends the Amazon rainforest's lush colors with the ocean's vibrant tones. ## The Collection's Campaign Takes Inspiration from Brazil's Amazon Rainforest For the accompanying campaign, the brands traveled to the Amazon rainforest, where they captured the powerful tidal wave known as the Pororoca. Shot in Maranhão, the imagery features Rip Curl surfers Sophia Medina and Duda Cesar alongside local talent, showcasing colorful wetsuits and tropical prints against the lush rainforest and waters. According to FARM Rio branding director Gabriel Oliveira, the meeting of freshwater and the ocean serves as a metaphor for the partnership between FARM Rio and Rip Curl. The collection marks the latest chapter in a partnership rooted in adventure, creativity, and a shared appreciation for the natural world. ## Where to Shop the Collection The FARM Rio and Rip Curl collaboration is now available on the brands' respective websites. The collection offers a unique blend of technical expertise and vibrant design, making it a must-have for surf enthusiasts and fashion lovers alike.