Madhappy and KEEN Reimagine the Mary Jane for Outdoor Style
Madhappy and KEEN collaborate on a gorpcore-inspired Mary Jane shoe, blending archival KEEN design with Madhappy's playful outdoor aesthetic in two plaid colorways.
Madhappy and KEEN have joined forces to redefine the Mary Jane shoe, infusing the classic silhouette with a gorpcore twist. The collaboration revisits KEEN’s 2006 Malibu model, transforming it into a versatile outdoor-ready design with Madhappy’s signature flair.
## A Fusion of Styles
The updated Mary Jane retains KEEN’s rugged Wasatch Crest tooling while incorporating Madhappy’s playful outdoor sensibility. The shoe is available in two plaid colorways, "Grass" and "Rose," each featuring a mix of ripstop nylon and suede uppers. Reflective webbing adds a technical touch, bridging the gap between fashion and function.
| Colorway | Upper Materials | Key Features | |----------|-----------------|--------------| | Grass | Ripstop nylon, suede | Reflective webbing | | Rose | Ripstop nylon, suede | Reflective webbing |
## From Schoolgirl to Trail-Ready
The collaboration arrives at a moment when Mary Janes are shedding their traditional schoolgirl image, becoming a staple in both urban and outdoor wardrobes. KEEN’s original Malibu silhouette was designed for all-terrain use, and this update maintains that versatility while appealing to fashion-conscious consumers.
## Availability
The Madhappy x KEEN Mary Jane is now available for purchase on the Madhappy and KEEN websites.
